Redrow homes has become the first UK major homebuilder to score a coveted ‘Three Trees’ from WWF for its commitment to using sustainable timber.
The world’s leading independent conservation organisation WWF is calling on all UK companies to commit to buying sustainable timber and timber products and inform their customers of where timber is sourced so they can make informed purchase decisions.
Earlier this year WWF launched the Timber Scorecard, which assessed 128 UK retailers, manufacturers and traders that buy timber and timber products on their publicly available timber buying policies and performance from 2013 onwards.
Each company has been awarded a score from zero to three trees, the latter reserved for those who source over 70% certified sustainable wood and have policies and control systems in place.
Nigel Smith, research and sustainability director for Redrow Homes, said: “We are delighted to have been awarded ‘Three Trees’ from WWF, the highest score achievable. Timber is an important element of our construction process and we recognise the importance of utilising only timber from credible, certified legal and well managed sources. In 2014/15, 99.82% of our timber was source assessed, verified or credibly certified.”
Just 34 companies nationwide scored top marks, with Redrow Homes one of 12 companies to move up to the highest accolade in the latest round of results.
While the construction sector has the highest scores of all companies surveyed, with all scoring either “two trees” or “three trees”, Redrow is the only major homebuilder to receive maximum marks. The company is also a member of the WWF-UK Forest & Trade Network (FTN).
A spokesperson for the WWF said: “The companies we are working with can really see the benefits of being transparent about their policies and progress, and their customers are able to make informed choices about the products they are buying.”
The world’s forests are shrinking fast – and demand for wood is set to triple by 2050. As one of the largest importers of timber in Europe, UK companies play an important role in influencing the global market.
Redrow is one of the UK’s largest housebuilders, building at more than 100 locations across England and Wales and last year completed more than 4,000 homes.
To find out more about the Timber Scorecard visit: www.wwf.org.uk.
To read more about the steps Redrow is taking to become a more sustainable business visit: sustainability.redrowplc.co.uk
Established more than 40 years, Redrow Homes is one of the UK’s leading house builders, operating across England and Wales, with a strong emphasis on high quality housing in prime locations. Its Heritage Collection of family homes combines traditional looking, ‘Arts & Crafts’ influenced exteriors with bright, modern, high specification interiors. The company has won numerous awards over the years, including, most recently, the Gold Award for Best Large Housebuilder at the WhatHouse? Awards 2014, the 2014 Building Awards Housebuilder of the Year and five consecutive 5* awards in the Home Builder Federation (HBF) annual customer satisfaction survey. Redrow also collected the award for best marketing initiative at the 2014 Housebuilder Awards and its ‘My Redrow’ online tool won the overall Customer Engagement category at the 2013 Peer Awards for Excellence.