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Two awards for Redrow at 'the Oscars' of the housebuilding industry

Flintshire based housebuilder Redrow Homes has been recognised with a brace of national honours at the 2012 What House? Awards.

Well-known for providing high quality family homes and outstanding customer service, Redrow scooped silver awards in the categories of Best Large Housebuilder and Best House.

Known as ‘the Oscars’ of the industry, the What House? Awards recognise the achievements of home builders nationwide.

Redrow has consistently performed well at these awards and this year’s accolades follow on from the company’s success in 2011, when it won the Best Large Housebuilder gold award, and in 2010 when it won silver.

Kim Peters, sales and marketing director for Redrow Homes, said: “It’s truly an honour to attend this annual event where the house building industry has its chance to shine. We recognise that there’s more to this business than building and selling homes. We want to create homes people really want to live in; deliver traditional style with a modern specification; and provide a level of service that means so many of our customers will happily recommend us. Winning these awards gives us the motivation to continue striving to be the best at what we do.”

The Best House silver award was for The Villas at The Walpole Collection, in Ealing, West London.

Judges said: “Redrow does high-quality family housing with aplomb, tradition with a twist of style, cutting to the chase by building what the modern buyer wants – an obvious retail aim, but one surprisingly not always adhered to, no matter the industry.”

“But it is no stickler for tradition, making bold, design statements where appropriate to lift the product and do justice to the location and the buyer profile. Top brands decorate its interiors, as do innovative uses of space.”

In a nod to the firm’s commitment to staff development, judges added: “Redrow has always championed apprentices and graduate trainees, recognising that any company is only as good as its people.

“It continues to make marketing waves with its innovative campaigns, top quality website and engaging Redrow TV. Customer satisfaction rates remain extremely high, with Redrow always looking to tailor initiatives and packages to buyers’ needs.”

Other recent award wins for Redrow have included the title of best marketing initiative for the ‘Share a little bit of joy’ campaign at the 2012 Housebuilder Awards. It also won a five star award for Best Development and highly commended status in the category of Best Developer Website at the 2012 UK Property Awards.

Redrow is building a wide range of family homes across England and Wales. For details of all developments visit: redrow.co.uk.


Redrow Homes is one of the UK’s leading house builders, operating across England and Wales, with a strong emphasis on high quality family housing in prime locations. Its New Heritage Collection of family homes combines traditional looking, ‘Arts & Crafts’ influenced exteriors with bright, modern, high specification interiors. Established more than 35 years, the company has won numerous awards over the years. Redrow received a 5* Award in the Home Builder Federation (HBF) annual customer satisfaction survey in 2011 and 2012; collected the Silver award in the Large Housebuilder category of the 2012 What House? awards; and its ‘Share a little bit of joy’ campaign was named best marketing initiative at the 2012 Housebuilder Awards.  Web: www.redrow.co.uk.