Redrow’s Yorkshire division, based in Wakefield, contacted schools in areas in which its building offering to support their sports days.
Among the schools that jumped at the chance was Scartho Infants School in Grimsby.
Patsy Aicken, sales director for Redrow Homes (Yorkshire), commented: “The nation has been going sports crazy thanks to the recent Euro 2012 football tournament, Wimbledon fortnight and the forthcoming Olympics and Paralympics about to take place in London. At Redrow we’re keen to harness this enthusiasm and support sport at grass roots level.
“Scartho Infants is close to our Kirk’s Paddock development, so it was a pleasure to be able to help get their Fun Fitness Week under starter’s orders and reward the children who took part.”
During the Fun Fitness Week at Scartho Infants children aged three to seven were encouraged to take part in at least one physical activity a day, given a taster of different sports and taught the benefits and fun of keeping fit.
PE co-ordinator Joanna Perry explained: “We divided the children into Olympic coloured teams with a cross section of ages in each. We gave certificates and stickers out following each event, but thanks to Redrow we were able to give additional prizes of baseball caps and teddy bears.”
For more information about the homes available at Kirk’s Paddock see www.redrow.co.uk/kirks.
Redrow Homes is one of the UK’s leading house builders, operating across England and Wales, with a strong emphasis on high quality family housing in prime locations. Its New Heritage Collection of family homes combines traditional looking, ‘Arts & Crafts’ influenced exteriors with bright, modern, high specification interiors. Established more than 35 years, the company has won numerous awards over the years. Redrow received a 5* Award in the Home Builder Federation (HBF) annual customer satisfaction survey in 2011 and 2012; collected the Gold award in the Large Housebuilder category of the 2011 What House? awards; and its ‘Our Pride ~ Your Joy’ campaign was named best marketing initiative at the 2011Housebuilder Awards for innovation and excellence. Web: www.redrow.co.uk.