Helping you take your first steps onto the property ladder
Find out more about the affordable Redrow homes we have available to first time buyers.
What is Advantage?
Advantage gives you access to our selection of perpetuity plots. In order to make the most of it, you'll need to meet certain criteria, such as being a first time buyer, and be able to demonstrate a specific need for the home you'd like to buy. This might be a growing family or a need to be in the local area for a new job.
If you qualify, you could receive a sizeable discount on the Redrow home you'd like to purchase.
Who can use it?If you're a first time buyer, and you're currently renting or perhaps living with parents, and have struggled to get on the property ladder, get in touch about our Advantage offer. If you can show a specific need to move into a Redrow home, we may be able to help you get there.
What's a perpetuity plot?
A Redrow home that's on a perpetuity plot is one that's designed to remain affordable throughout the lifetime of the house. This means that once you've purchased it with the Advantage discount, the only requirement is that when you come to sell the property, you pass on this discount to a buyer in a similar position to the one you were in when you bought it.
This arrangement ensures the house remains an affordable one to families or young professionals, helping first time buyers get on the property ladder. A home that's in a perpetuity plot may be in an area that you may not have considered due to it being out of your price range.
The aim of the scheme is to provide a discount to buyers that are really in need of the home, but couldn't otherwise afford it.