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Donation linked to new Rotherham development to give every head a bed

23rd June 2023
Redrow News - Zarach Charity

Redrow has donated further funding to a Yorkshire-based charity after opening new show homes in Rotherham.

After making a pledge last September to donate funds with every new show home bedroom it opened,

We have donated a further £2,400 towards Zarach’s ‘Every Head A Bed’ initiative, which aims to end bed poverty in Yorkshire and across the UK.

Our third donation to Zarach comes after the launch of its latest development Poppy Fields in Bramley, with three new show homes and a customer experience suite.

Zarach, which was started in 2017 by Leeds deputy head teacher Bex Wilson and officially founded as a charity in 2018, aims to support children and their families who are living in poverty.

The charity provides bed bundles, including a bed, bedding, pyjamas and hygiene products, to families in need, aiming to give every head a bed.

Alice Smart fundraising and engagement lead for Zarach, said: "We are committed to helping children affected by bed poverty. Our support helps ensure children living in poverty meet their basic needs, get a good night's sleep and have an equal opportunity at school.

“Thanks to our partnerships with organisations like Redrow, we have been able to deliver over 4,000 bed bundles to children without beds. This generous cheque from Redrow will help us to continue to support families in need and give every head a bed."

Steve Jackson, sales director for Redrow Yorkshire, said: “We are very happy to have been able to provide another donation to this charity, who provide a much-needed service to children and families across Yorkshire.

“We continue to spread the word about this wonderful charity, with every new home purchased in Redrow Yorkshire receiving a copy of Zarach’s bedtime book Zed Ted.

“We will continue with our collaboration with Zarach and we hope our donations will make a difference to the families they are helping.”

Poppy Fields will eventually feature 240 homes for private sale and 80 affordable properties; including 28 which have been allocated under the Governments ‘First Homes’ initiative, specifically for local first time buyers to purchase.

The 36-acre development will include a range of three, four and five-bedroom homes, all from our Heritage Collection as well as a large area of open space, featuring a play area and a community orchard.

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Active PR, Croft Business Park, Thursby House, 1 Thursby Road, Bromborough CH62 3PW
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