Redrow Helps Get Second Steppers Moving

Our handy scheme designed to assist those with an existing house to sell has proved popular post-lockdown and is helping to keep the property market moving.

Help to Sell is our answer for those seeking a quick and easy move with the minimum of fuss. It helps homeowners sell their current property by working with trusted estate agents to achieve a quick sale while also contributing towards fees.

Sian Pitt, sales director at our Buckshaw Village-based Lancashire division, says the last several weeks has seen a significant uptake from the second time buyer market to use the convenient incentive.

“Post lock-down we have seen the second time buyer market become incredibly buoyant. This may be because more time spent at home has made these buyers realise their current homes are no longer suitable in terms of size and space; and with summer holidays off the agenda for many people this year, the extra time and money is being used to make home life that much better by upsizing.”

Since the start of July, around 65% of our ongoing sales involve the use of Help to Sell, including some customers who are moving from a previous Redrow home.

Sian continues: “A lot of our current customers are purchasing four-bedroom detached homes after living in three-bed semis previously. They’re largely looking for more space, especially in the kitchen, bigger gardens and extra space that gives them the option to work from home

“Our award-winning homes give them everything they need. They come with a combination of open-plan living spaces and private areas, something that is a huge selling point to buyers, plus en-suites to main bedrooms and other practical features such as ground floor cloakrooms, utility rooms and garages.”

Home sales specialists, The Property Perspective, work with us to help those wanting to buy a brand new Redrow home to sell their current property. John Jarvis, managing director, says: “According to Rightmove*, last month saw the highest number of properties coming to market and the highest number of sales agreed in a month in over 10 years. Our role for Redrow is to value, market and achieve a quick sale of their clients’ current properties at a maximum price so they can move forward with their new Redrow homes as swiftly as possible.”

Property Perspective prides itself on selling houses within a 40-day timeframe, 50% faster than the national average time it takes to sell a home, meaning vendors can proceed with purchasing their new home much faster.

“Homes we’ve been looking after over the past month have received offers within 10 days of being put on the market showing just how much demand there is for properties at the moment,” adds John.

Our Help to Sell scheme is offered at all developments and can be used whether someone is moving up, down or sideways on the property ladder.

The Lancashire division is active across central Lancashire and parts of Merseyside, Cheshire and Greater Manchester. To find a development near you visit: www.redrow.co.uk/Lancashire